Claims Facts
| Wording to avoid | Reason |
|---|---|
| “Relieves IBS”Names a disease. | Disease |
| “Relieves constipation”No listed source gives a dose for it, and FDA’s 2000 rule clears only the ‘occasional’ form. | Treatment |
Disease: names or implies a disease. Drug: names a drug or presents the product as one. Treatment: promises to treat, cure or prevent a condition.