Claims Facts
| Wording to avoid | Reason |
|---|---|
| “Relieves IBS or IBS symptoms”Names a disease. | Disease |
| “Stops diarrhea, or treats gut infections”Diarrhea and infections are disease states; no listed source supports it. | Disease |
| “Relieves constipation, without ‘occasional’”FDA’s 2000 rule (page 1015) accepts only the ‘occasional constipation’ form. | Treatment |
Disease: names or implies a disease. Drug: names a drug or presents the product as one. Treatment: promises to treat, cure or prevent a condition.